Business description: BigData management platform for healthcare development and disease prevention. Project’s unique benefits: to open a network of rehabilitation centers in the rural and remote areas. Project’s advantages: each rehabilitation center will have a capacity of 50 beds. Why is this project special: each rehabilitation center will improve the quality of performance of medical facilities in the rural and remote areas. The root idea of the project is to create an opportunity to provide an extended package of rehabilitation services, including electronic support services with the ability to provide safety life management solutions for the individual patient. The scientific novelty of the project is the extension of active patient observation in pandemic conditions in order to prevent exacerbations of mental disorders without hospitalization of the patient. The mission of the project is to extend rehabilitation services to a wide socially significant group of patients by creating conditions for the prevention of mental disoders and the prevention of mental health in the context of the pandemic.
Project goal: To improve the health and quality of life of patients with socially significant diseases by providing a set of rehabilitation measures, including electronic support services with the possibility of ensuring safety of life of the patient in the rural and remote areas.
Project objectives:
1. To create a rehabilitation center (as a unit within an existing medical facility);
2. To develop and implement modern psycho-rehabilitation programs;
3. To develop conditions to optimize the use of financial resources in the existing medical entity
Marketing Analysis: The main idea of the marketing plan is to create demand for the service through an innovative approach to improve the competitiveness of health care entities in the northern territories. List of the rehabilitation center services: individual and group psychocorrection, psychorehabilitation, including e-support services with the possibility of ensuring the safety of the patients life activities. Project target audience: a group of patients in need of rehabilitation services (456 patients). Non-target audience of the project: citizens who wish to improve their mental health or the health of their relatives; relatives of patients suffering from mental disorders who are able to pay for comprehensive rehabilitation services.
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